I really like how Masai pushes buttons to get the most out of guys, and to get some level of commitment. He handles the business side responsibly and shows his hand, but never loses sight of what the game is all about, and he likely is able to communicate the later very clearly even while considering the business side. Even in this we hear about how trade talks could start up again if the team slides. You get a real sense of a collective responsibility for the future well-being of the team, and that has to be a good motivation as well as a positive environment within which to consider pursuing a career.
It often just comes down to money, but at the same time there is not often the kind of opportunity to play within what looks like an organisation that can have sustained success and stability which you will have a big part in controlling and ensuring.