$... $1.5M a month + free marketing = $. If a tiny x% of the Chinese population buy his shoes, clothes, Sprite, etc. then he will make a ridiculous amount of $.
That's why a lot of popular NBA guys are taking China seriously. The competition is a farce compared to the Euroleague. In China these guys rake in serious $ for companies such as Nike.
Sure Kobe needs rest but you know they won't overplay him there. He would surely have some clause regarding all that stuff. Plus it's very unlikely that even a healthy Kobe has another chance at a ring. He's solidified his destiny.
Update: Wilson Chandler has a $1.7 million offer on the table from a Chinese club