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Old 04-18-2011, 03:20 PM   #30 (permalink)
effin' ineffable

In the Paint
Join Date: Dec 2007
Location: Toronto
Posts: 30,070

Heisley is in a really tough market. I would guess he wasn't necessarily cheap just for the sake of being cheap. With the economic downturn it could have simply been out of necessity. Now he could just be able to make the investment that will in turn bring in revenue that was not there to be tapped into before.
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