All he has to do is feign like he's trying, eventually it will become a habit and baddabing baddaboom. hah!
Really though, I'd like to see him come off the bench as a situational scorer if his effort isn't consistently there, but we all know if we take this step it will shatter him. I like him as a player and think a lot of teams would benefit from his skill set as a C coming off the bench. The way I see it, he's like one of those old union workers, too much seniority, not enough effort.