The tickets were ridiculously priced at the beginning. Now It's come down to £28 upper tier, £44 level 1. In England! Where you can see a Premiership match in an authentic atmosphere for £44.
It's an event, it's not about basketball. Businesses can afford tickets, not the few basketballs fans there are in England. Personally, I didn't want to support greediness.
Another problem is venue's booking system is so retarded, that you can only choose level and not actual seats or even sectors.
NBA League Pass will have to do for me.