Ashley Madison has been around for years. They advertise on Howard Stern all the time and the owner is on Stern once in awhile. I'm jus surprised church groupes haven't been up in arms over this whole thing, maybe they have and i hadn't heard. But a site promoting Adultery would have conservative church goers foaming at the mouth, so you would think.
I never understood how they could put comercials on TV,Radio and continue to do it without it really raising much of a stink. In fact you see more and more ads from them.