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Old 06-15-2009, 09:05 AM   #1 (permalink)
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Default Hockey tough sell to new Canadians

Hockey in Scarborough is dying, the victim of a changing population that prefers to play soccer, cricket and even badminton.

The head of the Scarborough Hockey Association, which has ruled the sport in the area for 53 years, warned local politicians this week that organized minor hockey could be dead within two years.

In a blunt speech that was part funeral oration, part Old Testament prophecy, John Kelloway said hockey organizations have failed to attract immigrants to the game – partly because it has become too expensive and partly because of the assumption Canadian kids will always play the game.

Fifteen years ago, Kelloway's association had 10,000 players. Today there are just 2,800.

"Hockey as we have known it – neighbourhood house league programs and a vibrant Scarborough Hockey Association competitive division – will be a thing of the past ... if we don't fix it now," Kelloway said.
TheStar.com | GTA | Hockey tough sell to new Canadians

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